BIRMINGHAM, AL, Jan. 9, 2020 – Impact America (Impact) today named Ginny Tucker as Chief Executive Officer (CEO) to lead the next phase of growth for the Birmingham-based non-profit organization. She steps into her new role on Jan. 27. She joins Impact from the American Cancer Society (ACS) where she currently serves as Alabama Executive Director. Founded in 2004, Impact provides health, economic, and education-based initiatives to address the consequences of poverty. With operations in South Carolina and Tennessee, as well as Alabama, the organization mobilizes recent college graduates to help deliver programs that create lasting impact in local communities. 

Tucker succeeds Sarah Louise (Smith) Adamczyk who became CEO in 2018 after eight years as Executive Director of Impact. Adamczyk left Impact last August following her marriage and a move to Boston. Brooke Bowles, a Birmingham-based executive, served as Interim CEO during Impact’s search for a permanent replacement. 

Tucker joins Impact after spending more than two decades at the ACS. An accomplished executive in the non-profit sector, she brings a record of organization leadership, program creation and development, donor acquisition, staff training, and strategic communications to Impact. As Alabama Executive Director, she led a state-wide team, implementing and expanding the ACS’s priorities to meet mission and fundraising goals.

“I’m thrilled to step into the CEO role,” said Tucker. “Impact enjoys an outstanding reputation for empowering children and hard-working families in tangible ways across several states. Much of its success, of course, is thanks to the dedicated staff, AmeriCorps Members and volunteers that shape and enrich the organization. I’m excited to lead this talented team as we strengthen our existing programs and look for new opportunities to contribute and grow.”

“Ginny is an excellent fit for the role,” said Russell Bannon, Chair of Impact’s Board of Directors. “Apart from her leadership experience at the ACS, she brings a passion to alleviate poverty by providing practical programs that deliver meaningful impact. We’re confident that she’ll apply a creative and disciplined approach to build on Impact’s tremendous legacy, bringing novel ideas, leadership strategies and relationships to create a solid platform for growth and expansion. We’re pleased to welcome her on board.”

Bannon added: “We grateful to Brooke who helped smooth the transition during our search for a permanent CEO.”

Before becoming Executive Director of the ACS, Tucker was Senior Community Development Manager and drove donor and volunteer activities in Alabama. In addition, she served as lead for the grant allocation process for the United Way of Central Alabama. Prior to that, she was Vice President of Communications and Marketing for ten years, providing strategic direction for marketing and communications across six states. Tucker began her career at FOX 6 WBRC TV in Birmingham where she held news production and assignment editor roles for nearly a decade. She earned a BA degree in Communications from the University of Montevallo, in Alabama.